Essential Marketer

Essential Marketer would like to thank everyone who attended our lastest Online Marketing Seminar today.
Todays seminar was a great get-together with local businesses whom we have been delighted to meet and share our knowledge with - again free of charge.
We aim to provide more seminars before the end of the this year, and many more […]

Following on from Part 1 (Top 5 SEO’d Websites Part 1 - Loans Websites), posted 08/08/08. I have pleasure in providing the next installment of this multi-part blog: Top 5 SEO’d Websites: Financial Price Comparison Sites.
So in reverse order I give you my analysis of the Top 5 Financial Price Comparison websites:
5th Place ( […]

It has been a while since my last blog as things have been a little busy lately, never-the-less, I have decided to put together a multi-part blog to provide my opinion on what I consider to be top site designs for various industries/sectors.
The first part, as the title suggests, is on loan websites.
So in reverse […]

Steve and I visited the Online Marketing & Media Show 08 yesterday and I have to say I found it most enjoyable.
The highlights of the show included:

Affiiate Window’s ‘Revolutionising your Affiliate Marketing’ - this hour long presentation gave great insight into what’s hot in affiliate marketing at the moment, including ‘Bin the Banner’ as networks, […]

Essential Marketer would like to thank everyone who attended and was involved in last night’s hugely successful event.
Our most recent event proved to be a smash with local businesses and we hope to provide a further selection of events covering a range of topics later this year and beyond.
Anybody who missed out on the event […]

Google have launched their own product comparison function to add to their continously expanding list of services.
News of this new service will not sit well with the well established price comparison sites in the UK, the likes of MoneySupermarket & BeatThatQuote, et al.

Their comparison service is integrated with their search platform, allowing Google users […]

Essential Marketer are pleased to annouce our lastest online marketing seminar at our office on 12th June 08, from 6pm - 8pm.
Our online marketing seminar will cover Search Engine Optimisation (SEO), Pay Per Click (PPC) & Affiliate Marketing, with emphasis on Affiliate Marketing.
Paid on results marketing explained
When it comes to onilne marketing, most companies are […]

It appears Microsoft is attempting to revolutionise search.
There latest offering is to provide Microsoft users with cashback on purchases made when using Live Search.
Now this is an interesting and bold move by Microsoft and could just be the begining of next generation search, revolutionising the way users search for products. Microsoft supremo Bill […]

Was it inevitable?
Some say it was while others are a little more suprised…the one thing this whole saga highlights is Googles supremacy over their compeitors whilst exposing their competitors major weaknesses, number one being bad management…now most of us won’t find this particularly surpirsing.
Microsoft have now spent the last five years trying to turn around […]

Put simply, Viral Marketing is a word-of-mouth message delivered and enhanced online, enabling marketers to instantly reach vast solcial networks.
Brands are able to exploit the power of peer-to-peer advertising to raise their awareness and attract the full attention of their audience. Compared to other traditional media this is undoubtedly a major strength of online advertising.

The […]