Essential Marketer

Following the popularity of our Online Marketing Seminars this year, Essential Marketer are pleased to annouce our final offering for 2008. Our latest Online Marketing Seminar will be held our office on 6th Nov 08, from 10am-12pm.
Our online marketing seminar will cover all aspects of Search Engine Optimisation (SEO), Pay Per Click (PPC) & Affiliate […]

Essential Marketer would like to thank everyone who attended our lastest Online Marketing Seminar today.
Todays seminar was a great get-together with local businesses whom we have been delighted to meet and share our knowledge with - again free of charge.
We aim to provide more seminars before the end of the this year, and many more […]

Following on from Part 1 (Top 5 SEO’d Websites Part 1 - Loans Websites), posted 08/08/08. I have pleasure in providing the next installment of this multi-part blog: Top 5 SEO’d Websites: Financial Price Comparison Sites.
So in reverse order I give you my analysis of the Top 5 Financial Price Comparison websites:
5th Place ( […]

It has been a while since my last blog as things have been a little busy lately, never-the-less, I have decided to put together a multi-part blog to provide my opinion on what I consider to be top site designs for various industries/sectors.
The first part, as the title suggests, is on loan websites.
So in reverse […]

Steve and I visited the Online Marketing & Media Show 08 yesterday and I have to say I found it most enjoyable.
The highlights of the show included:

Affiiate Window’s ‘Revolutionising your Affiliate Marketing’ - this hour long presentation gave great insight into what’s hot in affiliate marketing at the moment, including ‘Bin the Banner’ as networks, […]

Essential Marketer would like to thank everyone who attended and was involved in last night’s hugely successful event.
Our most recent event proved to be a smash with local businesses and we hope to provide a further selection of events covering a range of topics later this year and beyond.
Anybody who missed out on the event […]

Essential Marketer are pleased to annouce our lastest online marketing seminar at our office on 12th June 08, from 6pm - 8pm.
Our online marketing seminar will cover Search Engine Optimisation (SEO), Pay Per Click (PPC) & Affiliate Marketing, with emphasis on Affiliate Marketing.
Paid on results marketing explained
When it comes to onilne marketing, most companies are […]

If you can’t beat them join them is how the saying goes and I guess the saying runs true for search engines. A deal has been struck between Google and Yahoo! which will allow Google ads to appear on Yahoo! real estate, a move which some feel is inevitable.
The deal will see Google AdSense ads […]

Following on from my post last week regarding Google’s controversial announcement about their re-jigging of UK AdWords trademark bidding policy.
It has emerged that Google are currently involved in a US lawsuit with a company called Rescuecom over bidding policy. Computer repairer Rescuecom is taking legal action against Google for allowing Rescuecom’s competitors to purchase adwords […]

Third party linking to a web site is highly considered by Google when evaluating a sites PageRank. When undertaking link building, to make the most of your link building strategy, it’s important to focus both on the quality and quantity of your inbound links.
Competitor Analysis
Search marketing is highly competitive, so it’s essential to monitor and […]